Business

Foundations of Marketing

Half Year | .5 Credit | Grades 10-12

This course is designed to build the foundational knowledge about marketing. Major areas that will be covered: Basic understanding of marketing concepts (Marketing mix) History of Marketing, Market Segmentation (Target markets, demographics), Advertising/Promotion (Logos, commercials, branding), and Applying concepts to real life projects. This course is “hands on” and project driven. Each student will gain national membership in DECA (Distributive Education Clubs of America) with the mission statement of “preparing emerging leaders and entrepreneurs in marketing, finance, hospitality and management in high schools and colleges around the globe.

Digital Marketing

Half Year | .5 Credit | Grades 10-12

Prerequisite-Foundations of marketing prerequisite or teacher approval

This one semester class will start off by reviewing key concepts learned in Foundations of Marketing such as the marketing mix, target market, market research, and promotional mix. We will then explore the social media and digital side of marketing and what strategies and tactics are used in the modern world of advertising and how advertising has impacted society. We will then apply those skills to real life projects through the CA Creative Alliance.

College Principles of Financial Accounting (FLCC ACC 101)

Full Year | 1 Credit | Grades 11-12

Possible 4 college credits

Accounting is the language of business! Emphasis is on analyzing, summarizing, reporting, and interpreting financial information. The basic concepts, procedures, business documents, and financial statements are included as they relate to the accounting cycle. Simulations give students practical experience in completing the accounting cycle. This course is recommended for students with an interest in a math-related career or students pursuing a business major in college.

College Personal Money Management

Full Year | 1 Credit | Grades 11-12

Possible 3 college credits from FLCC

Gemini Personal Money Management deals with management of personal finances over the life cycle of the individual consumer. Topics covered include establishment of personal financial objectives, budgeting, use of credit, property, liability and life insurance, major purchases such as housing, transportation and education; taxes, savings, investments, and retirement and estate planning.

Career Financial Management

Half Year | .5 Credit | Grades 9-12

CFM curriculum framework is divided into “Career Management” and “Financial Management” modules. Career and Financial Management will give you the knowledge you need to live on your own. Several important topics such as time management and budgeting, banking and checking accounts, online security and identity theft, credit cards, renting versus buying a house, investing, and tax preparation will be studied. Career Exploration and “job-getting” skills are also covered. The computer simulation “Virtual Business Personal Finance” is used to replicate living on your own and the decisions that must be made to succeed. This class is strongly recommended opposite Health in the sophomore year and students in grades 11-12 where some of the topics are relevant to their current life.

College Intro to Business (FLCC BUS 120)

Half Year | .5 Credit | Grades 11-12

Possible 3 college credits

This course is recommended for students planning to study business in college. It will provide students with an introduction to such business factors as ownership, e-commerce, dynamics of business, organizational structures, production, marketing, finance, government regulations business ethics and current topics. It is possible to take this course for no college credit on a tuition-free basis.

College Study Strategies (FLCC GST 116)

Half Year | .5 Credit | Grades 9-12

Possible 3 college credits

This course will teach you learning theories and the strategies necessary for college success. Topics include note taking, memory development, textbook reading, test taking; current research techniques, goal setting, and time and stress management. The course objective is for students to become independent learners who will succeed in college. It is possible to take this course for no college credit on a tuition-free basis.

Business Law

Full Year | 1 Credit | Grades 10-12

This course emphasizes the relationship of business law to an individual’s personal life, as well as occupational life. It is a general information course not limited to business students. The student receives an opportunity to study criminal, civil procedures, the law of contracts, bailments, fraud, rights of a minor, employment law, renting and owning property, probate law, insurance and the laws of commercial paper.

College Dynamics of Leadership (FLCC BUS 240)

Half Year | .5 Credit | Grades 11-12

Possible 3 college credits

This course is a management course designed for the student to reflect and self-discover. Through the study of proven leadership theories and their practical applications, the student will: develop their own leadership style, focus their values and beliefs, develop their communication and interpersonal skills, and enhance their decision-making and problem-solving abilities. Students will be encouraged to embrace and develop a leadership style best suited to their individual personalities, attributes, and temperament.

Business Entrepreneurship

Half Year | .5 Credit | Grades 10-12

The Entrepreneurship course is designed to introduce students to the world of small business ownership and management. This course builds students' skills in the knowledge of types of business ownership, legal issues, business finance/start-up costs, business trends, site selection, marketing, pricing strategies and the development of a business plan on the students' product/service of choice. In addition, students will complete a computer simulation called Virtual Business, which will allow them to experience what is like to operate a business in which they will realistically perform duties in areas such as product planning, financing, human resources, marketing/advertising, selling, and management of product(s).

General Education Work Experience Program

The General Education Work Experience Program is a work-based learning option for non-CTE students, age 16 and above. The program consists of 150-600 hours of paid, supervised work experience, supported by the equivalent of at least one classroom period per week of related instruction. Students typically earn ½ to 2 units of high school credit. This program must be registered with the New York State Education Department; it may be coordinated by any teacher or guidance counselor certified at the secondary level who possesses an extension as Coordinator of Work-Based Learning Programs for Career Awareness.